Trinidad,Colorado

SOCIAL MEDIA CO-OP

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Program Overview


The Social Media Co-op Program is a partnership between the City of Trinidad and local businesses to amplify their reach through targeted social media efforts. By leveraging Visit Trinidad’s established social media platforms and expertise, businesses can access a larger audience, promote their services, and contribute to the destination's brand narrative.

downtown trinidad shopping

Program Benefits:


  1. Increased Exposure: Feature your business on Visit Trinidad’s social media channels with thousands of followers.
  2. Professional Support: Access to high-quality content creation and social media marketing strategies.
  3. Collaborative Promotion: Align your messaging with The City of Trinidad’s campaigns for greater impact.
  4. Cost-Effective Advertising: Benefit from shared costs and resources.

Eligibility Criteria:


  • Must be a locally owned and operated business.
  • Aligns with Visit Trinidad’s mission and brand values.
  • Tourism-related or appeals to visitors (e.g., lodging, dining, attractions, events, retail).
extoerior of Colie's bakery in historic downtown Trinidad
tour director at the A.R. Mitchell Museum of Western Art

Program Components:


Program Components:

1. Social Media Features

  • Dedicated Post: One post on each of Visit Trinidad’s social media channels (Facebook & Instagram)
  • Tagging and Links: Inclusion of business tags, hashtags, and direct links to booking or shopping pages.

2. Content Creation

  • Professional photos/videos provided by The City of Trinidad
  • Engaging captions that resonate with the target audience.

3. Performance Insights

  • Report on engagement, reach, and other key metrics.

Cost Structure


  • 1 dedicated post (reel or images) on each of Visit Trinidad’s social media channels
  • $50 Total
historic brick building in downtown Trinidad

HOW TO APPLY

Complete the Social Co-op Program Application available below. 

For inquiries, please contact:

Marty Hackett

Email: marty.hackett@trinidad.co.gov

Phone: 719-846-9512 x160

After we receive your form submission, we will reach out to discuss your social post and to arrange payment.